The future of Seaport is a thriving, sustainable urban neighborhood that serves its residents, provides a destination for all Bostonians, and welcomes visitors from around the world. The neighborhood needed a stronger digital presence to serve the new influx of residents, businesses, committee affiliates, and provide information about the neighborhood's growth.
Services
Technical Audit
Transition & Environment Setup
Account & Project Management
Ongoing Managed Services
Web Design & Development
Social Content Creation
The Solution
1r identified the sole purpose for Boston Seaport’s new digital initiative – to create a site that functions as a neighborhood guide for this dynamic, up-and-coming area. The new site would also act as a vehicle for sales to present to potential buyers and investors, as well as a forum for the various restaurants, stores, and hotels to have a dialogue with their target consumers, achieving unique business goals for various department stakeholders.
38%
increase in revenue
23%
increase in conversion rate
55%
increase in overall transactions
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